Jasmin Brand doesn’t just build businesses. She builds ecosystems. An award-winning marketer, speaker, and serial entrepreneur, Jasmin has made a career out of doing what most people just dream about: creating strategic partnerships, unlocking opportunity, and moving communities forward in real, measurable ways.

Born and raised in Dallas, with roots at Booker T. Washington and Southern Methodist University, Jasmin’s path has never been linear. From launching her first creative agency in 2009 to stepping into the startup world and eventually founding HerTexas, she has consistently followed one instinct: build what is missing. Not what is trendy. Not what is safe. But what is needed. And when the startup bro culture did not fit for her, she didn’t shrink. She pivoted, recalibrated, and built something better. 

Enter HerTexas, a statewide platform that started as a casual connection and evolved into a movement focused on economic impact, not just networking. Jasmin is laser-focused on one thing. If you are bringing women together, it better do something. That mindset led to initiatives like Fork & Femme, where the ask is simple but powerful: show up, spend money at women-owned businesses, and track the impact. No fluff. Just dollars, data, and real results, with tens of thousands in a single day and growing. 

What makes Jasmin stand out is not just what she has built, but how she thinks. She is unapologetically direct, deeply intentional, and constantly evolving. She talks openly about designing your own career, rejecting boxes others have tried to put her in, and staying open to opportunity, even when it does not look like the plan. Whether she is leading innovation for an organization, mentoring the next generation, or challenging what supporting women actually means, Jasmin operates with a level of clarity and conviction that is hard to ignore.

Also: hot coffee only, no ghost tours, and absolutely no patience for performative support. If you are going to show up, show up with purpose. We hope you enjoy!!

Listen now!  

Find Jasmine at  https://www.linkedin.com/in/jasminbrand/

Find Her Texas at  https://www.linkedin.com/company/hertexas/

https://linktr.ee/hertexas

https://www.instagram.com/hertexasco/

Fork & Femme $100K Spring Challenge  is April 22, 2026 - Register and track your spend at women owned businesses here: Fork & Femme 100K Spring Challenge Tickets, Wednesday, April 22  •  6:30 AM - 11:30 PM | Eventbrite

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 Explicit Rating is for the occasional use of colorful language.