DishyMix

Yanik Silver, Maverick Business on Big Hooks and Handing Them the Fish


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Yanik honed his Internet marketing skills in his father's medical device business and went on to encapsulate his direct marketing success in a series of information products including Ultimate Copywriting Workshop, his seminal offering.He's in his second metamorphosis, from IM wunderkind to Entrepreneurial Booster. Founding Maverick1Million.org to create a forum a knowledge base for young entrepreneurs.This entire interview is sprinkled with wisdom, actionable insights and clever strategies that come from years of successful online marketing.Even better, Yanik is a visionary who wants, like Sir Richard Branson, to live a big, bold, lusty life and creates businesses that support his zeal.Find out about:Achieving financial independence using information productsSetting up the Big Hook in copywritingHanding the Man a Fish, Not Teaching Him to FishThe Brass Balls FactorPricing Psychology9 Phases of Copy EditingThe 500 Word Sweet Spot
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DishyMixBy Susan Bratton