That One Idea by WaterBridge Ventures

Yellow Metal | Rahul Boggaram and Nikhil Boggaram


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In this episode, we have Anjali Sosale, Partner at WaterBridge Ventures, in conversation with Rahul and Nikhil Boggaram of Yellow Metal.

Yellow Metal is an asset-backed credit company that disburses gold loans in less than 30 minutes in the privacy of your home. Focused on rural India, Yellow Metal seeks to provide low-cost loans to small farmers and business owners who are otherwise not part of the formal credit eco-system.

We dive deep into their zero-to-one journey in building Yellow Metal.

Key Segments:

(1:18): The last 15 months building Yellow Metal

(3:19): Trust factor in the rural markets

(4:33): Building for the Bharat markets

(6:50): Understanding the users

(9:26): Leveraging tech to serve the users 

(10:51): Designing the application

(14:30): An omnichannel model of distribution 

(17:34): $4 Million AUM from $500k in funding

(19:11): The gold loan market

(21:42): The Yellow Metal playbook

(27:07): From brothers to co-founders

(29:44): Nikhi's favourite annual report

(30:31): $3 Million round

Disclaimer: The information in this podcast (“Content”) is solely for educational and information purposes. The content does not reflect the views or opinions of WaterBridge Ventures and/or any of its members. The content is not intended to be legal or other expert advice or services and should not be used in place of consultation with appropriate professionals. The content shall not be reproduced, distributed, shared, or relied upon in any manner whatsoever, in whole or part, without prior written permission of WaterBridge Ventures. In no event shall WaterBridge Ventures and/or any of its members be liable for any liability, loss, injury or risk which is incurred or suffered as a direct or indirect result of the use of the content.

Disclaimer: The information in this podcast (“Content”) is solely for educational and information purposes. The content does not reflect the views or opinions of WaterBridge Ventures and/or any of its members. The content is not intended to be legal or other expert advice or services and should not be used in place of consultation with appropriate professionals. The content shall not be reproduced, distributed, shared, or relied upon in any manner whatsoever, in whole or part, without prior written permission of WaterBridge Ventures. In no event shall WaterBridge Ventures and/or any of its members be liable for any liability, loss, injury or risk which is incurred or suffered as a direct or indirect result of the use of the contents.

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That One Idea by WaterBridge VenturesBy WaterBridge Ventures