Today’s guest is someone who’s been ahead of the curve since before most of us even knew what a hashtag was. Keith Kakadia is the founder and CEO of Sociallyin, a social media agency that’s been driving results for brands like Samsung, Carnival Cruise Line, and Nikon for over a decade. He’s a strategist, entrepreneur, and creative mind who built his company from scratch—starting in college—and scaled it into a powerhouse that manages millions in ad spend annually.He’s also an early adopter of AI, a believer in content that converts, and someone who’s not afraid to call BS on outdated marketing tactics. Whether you’re a brand, a marketer, or just obsessed with what’s actually working on social right now, this conversation is going to be loaded with value.The views and opinions expressed by the guest in this episode are their own and do not necessarily reflect those of the host or the podcast. The host is not responsible for any statements made by the guest.