You don’t need more motivation. You don’t need another hype video. The real reason you keep falling off is because your life has no structure.

Without structure, you’re stuck in the start–stop cycle: motivated at night, snoozing in the morning. Fired up for a week, then right back to your old patterns. Structure is what makes showing up automatic—especially on the days you don’t feel like it.

In this episode, I break down:

• Why motivation always fades (and what actually keeps you consistent)

• The three levels of structure you need: Time, Environment, and Energy

• How to build days that run on decisions, not moods

• Why structure creates trust and confidence in yourself

• How structure frees you from constant negotiation and overthinking

• The truth: structure isn’t restriction—it’s freedom

If you’re tired of saying “I just need to get my shit together” every year and nothing changing, this is the episode you need.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

🎙 New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

If you’ve ever felt like you have to manage every detail, double-check everyone, or control every outcome — this one’s for you. Control doesn’t come from strength, it comes from fear. Fear of failure. Fear of rejection. Fear of being abandoned.

In this episode, I break down:

• Why controlling people aren’t villains — they’re people running old survival scripts

• How control kills trust, respect, and real connection

• The subtle forms of control (micromanaging, guilt trips, overexplaining, fixing people who didn’t ask)

• What it costs you if you’re the one controlling — and what it costs if you’re being controlled

• How to break free: naming the fear, trusting yourself, and letting go without losing your power

Whether you’re the one trying to control or the one walking on eggshells, this will show you the truth: peace doesn’t come from grip — it comes from trust.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: youtube.com/@jtread
• TikTok: tiktok.com/@jtr3ad
• Instagram: instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

Most people live their life in reverse: Have → Do → Be. They wait to “have” more money, time, or confidence before they start doing the work, and then they wonder why they never become the person they want to be. That’s the trap of waiting for perfect conditions—and it’s why most people stay stuck.

The truth is transformation only works one way: Be → Do → Have. Who you decide to BE determines what you DO, and those actions determine what you HAVE. Identity always wins.

In this episode, I break down:

• Why “waiting until you have” keeps you trapped in cycles of delay

• How identity overrides habits and goals every time

• The three forces that shaped your current identity (repetition, emotion, survival)

• Practical steps to flip into Be → Do → Have starting today

• How to track embodiment instead of just outcomes

• Why everything you want is downstream from who you choose to become

You don’t need more proof. You need a new identity. Decide who you’ll be, act like that person, and the results will follow.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

🎙 New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

Integrity isn’t about words. It’s about what you do when nobody’s around, when it’s inconvenient, and when there’s nothing to gain. Most people lose integrity in the little moments—cutting corners, avoiding responsibility, or breaking their own word. And those small compromises are what’s costing them peace, alignment, and the life they say they want.

In this episode, I break down:

• Why integrity is built in the small, hidden decisions

• The difference between reputation vs. character

• How “selective integrity” destroys trust and alignment

• Stories that reveal what real integrity looks like (helping, serving, leading by example)

• How to start living with consistency, not convenience

You don’t lose integrity all at once. You lose it moment by moment. But the good news is you can realign the same way—one decision at a time.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

🎙 New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

You ever get mad at someone for not doing what you expected—when you never even told them what you expected? That’s the trap of unspoken expectations. You’re holding people to invisible scorecards they don’t even know exist.

Here’s what happens:

• You expect people to read your mind

• They show up as they always have

• You feel let down, resentful, even betrayed—when really, you never said what you needed

That’s not peace. That’s avoidance. And it ruins relationships.

In this video, I break down:

• Why we build silent scorecards and punish people for failing tests they never knew they were taking

• How childhood patterns of people-pleasing, hinting, and silence shape our expectations today

• The cost of never expressing what you really need

• Why “they should have known” is a toxic mindset

• The two options that protect your peace: Say it or stop holding it against them

Clarity is leadership. Clarity is love. Stop expecting people to read your mind—speak it, or let it go.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

You don’t need more motivation. You need to stop letting yourself off the hook. Most people fail not because they don’t know what to do—but because their standards are too low.

You say you want change, but you keep snoozing the alarm, skipping workouts, breaking promises to yourself, and then justifying it. That’s not “life getting in the way.” That’s low standards. And until you raise them, your structure will always feel optional, and your life will always snap back to comfort.

In this episode, I break down:

• The difference between structure and standards (and why structure fails without them)

• Why renegotiation is the enemy of discipline

• How “soft standards” keep you stuck in the middle

• What real non-negotiables look like (no excuses, no debates, no “just this once”)

• A 5-step reset to lock in higher standards starting today

Your future doesn’t need another plan—it needs a stronger version of you.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

You don’t keep falling off because you’re lazy. You fall off because your identity is still set to “inconsistent.” Identity is the operating system of your life—built through repetition, emotion, and survival. If you don’t upgrade it, your habits won’t stick and your results will always snap back to baseline.

In this episode, I break down:

• How identity silently overrides your goals and routines

• The three forces that programmed who you think you are (repetition, emotion, survival)

• Why effort and willpower fail without an identity shift

• Signs your identity is out of alignment (self-sabotage, imposter feelings, chaos = “normal”)

• How to start changing it today with proof-based micro-promises (act like the next you before you fully believe you are them)

• The core framework that locks it in: Mindset → Structure → Standards

Stop restarting your life. Raise the internal setting first—your actions will follow.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to uncover limiting beliefs & build momentum: https://rebuild.jonathantreadway.com
• The Shift – A 7-day experience to build structure, raise your standards, and create sustainable momentum (no “overnight transformation” promises): https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

You set new goals. You try new habits. You promise yourself this time will be different… but somehow you keep procrastinating, second-guessing yourself, or quitting when it gets hard.

That’s not because you’re broken. It’s because your mindset is still wired to your old identity. And until you rewire it, you’ll keep building your life on top of the same patterns that keep holding you back.

In this episode, I’ll show you:

• Why your mindset is more than just “positive thinking”

• The 3 core areas you must rewire (beliefs, self-talk, expectations)

• How survival programming keeps pulling you back into old cycles

• Practical steps to start breaking out of autopilot and building a new identity

This isn’t about fake optimism. This is about rewiring the way you think, speak, and expect life to unfold—so you stop snapping back to who you used to be.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to get unstuck & build momentum: https://rebuild.jonathantreadway.com
• The Shift – 7-day system to raise your standards & build lasting structure: https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway drop every Tuesday & Thursday at 5 AM CT.

If you’ve ever felt like you’re showing up, doing the work, staying disciplined—and still not seeing results—this episode is going to change how you see progress forever.

Success isn’t linear. It’s seasonal. And if you don’t know which season you’re in, you’ll start doubting yourself, forcing outcomes that aren’t meant for right now, and maybe even quitting right before the breakthrough.

In this episode, I break down:

• The 4 Seasons of Success and how to recognize which one you’re in

• Why “nothing working” doesn’t mean you’re failing

• How to win in each season without burning out

• The hidden skills that delays and silence are really building inside you

Once you understand this framework, you stop chasing proof and start honoring the process. You stop rushing growth and start aligning with it.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to get unstuck & build momentum: https://rebuild.jonathantreadway.com
• The Shift – 7-day system to raise your standards & build lasting structure: https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway every Tuesday & Thursday at 5 AM CT.

In my last video, I broke down how your brain only runs in 90-minute performance windows — called ultradian rhythms. But here’s the part most people miss: what you do AFTER that 90 minutes is what makes or breaks your next block.

In this video, I’ll show you:

• Why your “breaks” are actually draining you

• The right way to recover in 15–20 minutes (without screens)

• How to reset your nervous system for maximum focus

• Why two 90-minute blocks with real recovery beats 8+ hours of fake grind

🚨 Stop grinding against your brain. Learn how to work with your cycles — and watch your productivity double.

🔗 Free Resources & Next Steps:
• The Rebuild – Free 5-day reset to get unstuck & build momentum: https://rebuild.jonathantreadway.com
• The Shift – 7-day system to raise your standards & build lasting structure: https://shift.jonathantreadway.com

📲 Connect with me:
• YouTube: https://www.youtube.com/@jtread
• TikTok: https://www.tiktok.com/@jtr3ad
• Instagram: https://www.instagram.com/jtread

New episodes of You 10.0 w/ Jonathan Treadway every Tuesday & Thursday at 5 AM CT.