SUMMARY

In this deeply honest episode, Jared and Jack unpack the challenges of separating personal identity from farm outcomes. They share raw reflections on how successes and failures on the land can dictate self-worth, often leading to reactive decisions and burnout. Jared opens up about the emotional weight of selling his first farm and the mental shift it took to detach identity from the land. Both highlight the importance of focusing on what’s controllable, celebrating small management wins, and maintaining interests beyond farming. Jack speaks to the power of writing as a grounding ritual and how group dynamics shift when farm talk takes a back seat. The conversation explores life’s evolving priorities, purpose, and giving yourself permission to rest, reset, and rethink what success means. Ultimately, they challenge the idea that your worth is measured by production, rainfall, or hours worked — and offer a fresh, practical perspective on building a life, not just a business.

KEY TAKEAWAYS

• Your identity is more than the farm; tying yourself too tightly to it risks burnout.
• Taking intentional breaks from farm life refreshes your mindset and focus.
• Steering conversations beyond just “farm talk” creates deeper, more genuine connections.
• Embrace all your roles—parent, friend, business owner—not just farmer.
• Surround yourself with mates and mentors who challenge your thinking and keep you grounded.
• Choose social circles that call you out when you get too caught up in work.
• Redefining success means discovering what truly brings you joy beyond the farm gate.
• It’s possible to love your farm deeply while seeing it as a business, not your whole identity.

RESOURCES

Books to Dive Into:

• You Are Not Your Farm — for insights that help farmers separate identity from their work. (Available on Amazon)

Follow for More Inspiration:

• Get Grounded Consulting — Coaching and strategic support designed specifically for farmers looking to build clarity and confidence.
• Jack Owen’s Instagram - jack.owen.__
• Jared Baldry’s Instagram - thegroundedfarmer

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