Today's podcast covers:1. [You asked: We don't sell saddles here](https://buildingslack.com/you-asked/)Welcome to Pocket to Podcast. Today we have 1 article covering an insightful behind-the-scenes look at Slack's early strategy through the lens of a memorable essay by its founder.In July 2013, just before Slack's Preview Release, Stewart Butterfield shared an internal memo titled "We Don't Sell Saddles Here." This piece, which later became public around the time of Slack’s launch in February 2014, served as a rallying cry and a strategic blueprint for the company. John O'Nolan, CEO of Ghost, inquired about the internal reception of this essay at the time and its relevance in hindsight.The memo was met with an energizing effect within the team. It raised their collective focus and broadened the scope of their efforts. At a time when the company was engrossed in the minutiae of launching a product, Butterfield was already strategizing on the next steps. He laid out two major challenges: convincing people unfamiliar with Slack of its value and refining the product to eliminate rough e...Generated by Pocket to Podcast