On October 17, 2025, Doug DeVos had the honor of speaking to thousands of students at Liberty University’s Convocation series, with thousands more streaming online. Doug shared a message about courage, conviction, and calling—challenging this new generation to help shape America’s future through faith in action. Drawing from his father Rich DeVos’s classic Believe!—now being re-released for its 50th anniversary—and from his reflections written for the edition, explored how belief becomes behavior through atmosphere, attitude, and action. It’s a reminder that what we truly believe determines how we live—and how we lead.

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