HABITUS

You Can Seal the Can. You Can’t Seal the Consequences.


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In this episode we unbottle the truth about paint and why what we put on our walls matters more than we usually admit. Paint isn’t just color and finish — it’s one of the largest surfaces in our homes that continues to off-gas chemicals long after it dries, often elevating indoor air pollution well above outdoor levels.

We break down the three major certification standards that help us separate meaningful safety from marketing fluff: GREENGUARD Gold, CDPH 01350, and the rigorous ingredient-focused GS-11. Only a small handful of paints actually meet the strict criteria that consider both ingredients and emissions, exposing how many products labeled “non-toxic” still hide chemical compromises.

Then we stir up the three paint “cocktails” you need to know:

The Mineral Mule — paints rooted in traditional chemistry (lime, clay, silicate) that breathe and bond rather than off-gas, offering calmer sensory presence and ingredient transparency. • The Safe Coat Sipper — for chemically sensitive occupants where even low-VOC paints aren’t enough, prioritizing restraint over aesthetics and commercial convenience.

We highlight how historic and mineral formulations bypass much of the modern paint industry’s reliance on petroleum chemistry, how many products meeting “safe” labels still fall short, and why true ingredient transparency remains rare.

By the end of the episode you’ll realize this isn’t just about picking a color — it’s about rethinking what safety means inside our homes and stepping away from accepting “meets the minimum” as “safe enough.”



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HABITUSBy Sarah Shaulis