Happy Monday! In this week's podcast episode, it's time to dive into social media posts & sales... That's right! These two factors that we all LOVE to believe go hand in hand. And you are right... you CAN make sales from marketing on your social media. BUT, no one makes money off one post. The thing is, the psychology behind sales says that people don't usually buy straight away. Let's think about that for a sec... When was the time you made a big, unusual or important purchase straight away or on a whim. Chances are, you did some research. Maybe had a look around at the options first? This is common! Most people need to see something a few times, before they make a purchase. That's why making sales off just ONE post, is often not realistic...