Scaling Wellness

You don’t need more followers - You need more leads


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In this episode, Caroline dives into one of the least glamorous (but most vital) parts of growing your digital wellness business: lead generation.

If your audience has plateaued, your emails get crickets, or your launch felt harder the second time around, this episode will help you see exactly what’s going on - and how to fix it.

You’ll learn:

💡 Why every business needs a constant flow of new people - and what a healthy lead pipeline looks like

💡 The 3 most common audience problems

💡 Why unsubscribes are a good thing (and how to stop fearing them)

💡 The “Reach → Relationship → Revenue” system that keeps your audience - and income - growing

Whether you’re in the founder launch phase or scaling beyond it, this episode will give you the clarity and momentum you need to start filling your world with people who actually want what you offer.

🎧 Tune in, grab a notebook, and let’s make “lead generation” sound a little more fun (and a lot more profitable).

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Scaling WellnessBy Caroline Copp