PR Yourself with Leah Frazier: PR Strategies for Small Businesses and Entrepreneurs

You Get What You Pay For, Plus More with Jenn Shertzer of Plano Magazine


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Today on the show we sit down with Jenn Shertzer, Editor of Plano Magazine and our dubbed "Queen of Plano" to discuss the advantages of print magazines versus digital. We also keep it real on the advantages of paid media versus earned media, and why sometimes for small businesses, startups and entrepreneurs it makes sense to budget for this type of advertisement. Plus, stay tuned as Jenn dishes the tea on real versus faux circulation numbers and how to get the best for your dollar. Connect with Jenn and follow Plano Magazine online at planomagazine.com and on social media @planomagazine. 


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PR Yourself with Leah Frazier: PR Strategies for Small Businesses and EntrepreneursBy Leah Frazier

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