Colossians 4:6

“Let your speech be always with grace, seasoned with salt, that ye may know how ye ought to answer every man.”

You must know how to communicate in a way that is not just for selfish reasons. When you learn how to communicate you will be able to build lasting relationships and business partners that will want to stick around. You must communicate at a level that is not just for your business, you must want to build relationships before bettering your business.