The Robyn Graham Show - Success without Social - Brand Marketing and Business Growth Strategies for Christian Entrepreneurs

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Are you curious about how successful entrepreneurs get results? There are three things that entrepreneurs need to get results and achieve success. If you want to get results, you must be willing to do what it takes to get them, and sometimes that means stepping outside the box. To get results, you must:  Have a positive mindset and belief that your desired results are possible- no excuses. Create a strategy - step by step - to get the results you desire. Take intentional effective action - determined by your strategy. Let's break them down. But first, this method to help you get results is based on Purpose to Results™. How to get results using Purpose to Results™ is broken down like this: Mindset – Situational Mind Modeling – for clarity, confidence, and connection with purpose and impact Strategy – Simplified Sustainable Strategy – long-term strategies embodying SEO, systems, and processes for success. Action – The Accountability Framework – to ensure consistent execution. What does it mean to have a positive mindset? If you want to get results, you have to believe your goals and dreams are possible, and that God has a purpose for you and will equip you to fulfill your calling. The beliefs you have will influence your thoughts. Your thoughts will invoke your emotions. Emotions trigger feelings. Your thoughts and emotions will determine your behavior choices - whether you take intentional action or sit around and hope for something to happen for you. Thinking things like what if... it doesn't work no one hires me I'm not good enough they're already doing this I don't have time she's better than me I can't afford it it's not perfect yet I'm too old to start something new This list could go on and on. Your thoughts produce your results. If you are focusing on what if or negative thoughts because you don't believe something is possible, you will most likely not be able to focus on creating a strategy. When struggling with a "what if" doubtful thought, catch it and challenge it. If it is not rational or realistic, change it. The more you practice this, the better your thoughts will be and the better results you will achieve. But, recognize you are human. And as humans, we very quickly fall back into negative thought patterns because of previous experiences, traumas, or outcomes. A great scripture to reference and meditate on when you find yourself experiencing a negative thought pattern is Romans 12:2: Do not conform to the pattern of this world, but be transformed by the renewing of your mind. Then you will be able to test and approve what God’s will is—his good, pleasing, and perfect will. Likewise, if comparison is resulting in doubt, which can often happen if you are spending time consuming content instead of making decisions and taking action, another scripture verse to meditate on is Galatians 6:4: Each one should test their own actions. Then they can take pride in themselves alone, without comparing themselves to someone else. Strategy is the next important part of the equation if you want to get results Another important step to take to get the results you desire is to create strategies. When you have a strategy in place to market your brand, to have systems and processes, to create and repurpose content, to be present for your audience and potential clients, and genuinely represent yourself, you will be more likely to get the results you crave. A brand marketing strategy begins with your personal brand. What makes you unique? How do you want others to perceive you? Your brand marketing strategy will differentiate you from all others in your area of expertise. Creating a personal brand and differentiating yourself using your brand marketing strategy will help you get positive results. How? Your audience will see that you are the one who has the solution for them, that you align with their values, that what you offer is exactly what they need and only you will provide the solution the way you do. Your brand marketing strategy also includes your systems and processes. Systems and processes including onboarding and off-boarding processes, reflect your personal brand and help with customer service, client retention, and future referrals. In addition, you need an SEO strategy, PR strategy, Email Marketing strategy, sales strategy, offer and pricing strategy, hiring and delegation strategy, mindset strategy, social media strategy, if using it, Pinterest and LinkedIn, and so on. The strategies you need are specific to your business. But, there is no question that strategy is necessary if you are going to have a solid foundation for long-term success.   Read the full show notes and access all links.   Download the free eBook: 10 Strategies to Grow Your Business Without Social Media

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