In this episode you're going to learn:

• why your 5 brand connectors should have absolutely NOTHING to do with your business
• how to discover your 5 brand connectors
• some examples of how these have worked in the past for successful businesses and how I use them in my own business

Get the worksheet that goes along with this episode by going to heatherthatcher.com/seasonone

Learn more about the Solopreneur Survival Guide Membership Community by going to heatherthatcher.com/learnmore

Music Credits: 2011 Darkroom Licensed to the public under http://creativecommons.org/licenses/by/3.0/ Verify at http://ccmixter.org/files/mactonite/29469