In today’s podcast, I dig into a book launch case study with author Dr. Beth Ricanati. Last year she released her book, Braided: A Journey of a Thousand Challahs, and we dig into the entire process of writing, publishing, and promoting the book. When I asked her to summarize the book launch, she said: “It … Continue reading "Your Book is a Gift: A Book Launch Case Study with Dr. Beth Ricanati"