Joey Yak, a guest on the fifth episode of the Underdog Empowerment podcast, shares a profound journey of personal growth and self-realization that has transformed his life since then. During his first appearance on the podcast, Joey was in a modest 2-bedroom, 1-bath house, working out of a shed, and grappling with feelings of impostor syndrome. However, he now resides in a beautiful home, has a thriving business, and has emerged from the shadow of self-doubt.

 

Joey's transformative journey begins with a realization that he doesn't have to prove himself to others; instead, he needs to prove himself to himself. Initially driven by the pursuit of money, he discovers that this path led to a loss of identity. He learns that the key to fulfillment lies in helping others and delivering value. He emphasizes the importance of maintaining this drive while finding happiness in one's current circumstances.

 

One of the significant turning points in Joey's life was his battle with addiction to Adderall and alcohol. He openly shares that cannabis played a pivotal role in helping him overcome the need for Adderall. While he acknowledges the stigma surrounding it, he believes in normalizing its use as a useful medication. Cannabis sparks his creativity and enhances his overall happiness, and he no longer feels guilty about its consumption.

 

Joey admits that he's not an operator in business because he lacks passion for it. He underscores the importance of pursuing what you love right from the start, rather than chasing easy, fast money with the intention of later transitioning to your true passion. This realization has led him to align his efforts with his passions, ultimately achieving greater satisfaction.

 

Joey offers valuable advice on building a reputation beyond one's local area before returning to the local market. He believes that this approach can significantly boost one's credibility and opportunities.

 

As he discusses his daily routine, Joey emphasizes the importance of walking to clear his mind, eating clean to avoid binging, and taking charge of his mornings. These practices significantly impact his mood and overall well-being.

 

One of the key lessons Joey imparts is the importance of not letting fear of letting go of a team hold you back. Procrastinating such decisions can be detrimental, and he encourages a focus on "Return on Energy" rather than solely on Return on Investment.

 

Joey's career shift centers on offering creative content at an affordable rate through his platform, "Get Attention STL." He coaches individuals, develops concepts, and creates content to help clients gain attention and expand their reach.

 

When asked about the advice he would give himself if starting over with nothing but knowledge and wisdom gained through experiences, Joey emphasizes the importance of focusing on what truly fulfills you and going all-in on that passion. He advises building deep relationships with clients, prioritizing quality over quantity, and investing in meaningful connections.

 

In conclusion, Joey Yak's journey is a testament to the power of self-discovery and alignment with one's true passions. His story reminds us that happiness and success come when we prioritize personal fulfillment, help others, and stay true to ourselves, regardless of external pressures or expectations. Joey's experiences offer valuable insights for anyone seeking a path to greater fulfillment and purpose in life.

 

What You’ll Learn:

• Why chasing the money will leave you broke. 

• 3 things people do when they’re getting burnt out.

• Why you should focus on quality over quantity.

• And much more!

 

Favorite Quote:

“Ten subliminal moves equals that one big power move.” -Joey YAK

 

Connect with Joey:

The YAK Agency

Get Attention STL

 

How to Get Involved:

Get podcasting help here.

For more on how to grow your business, check out this episode. 

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