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The advice has been everywhere for years. Charge your worth. Know your value. Just raise your prices. And for a certain kind of individual, capable, intelligent, already successful on paper, none of it lands. The pricing stays the same. The contraction stays the same. The private question stays the same: why can’t I do the thing I know I should be able to do.
In this episode, Farya reframes the entire conversation and explains why the standard advice isn’t just incomplete. It’s actively making the problem worse.
Because the thing stopping most capable people from earning more, receiving more, and holding more isn’t a strategy problem. It isn’t a confidence problem.
It’s not self-sabotage. It’s inherited programming, running in the body below the level of conscious thought.
In this episode, Farya explores:
- Why the charge your worth conversation locates the problem in the wrong place — and turns one issue into two
- What a financial set point actually is, and how to recognise it
- The three things money is really a proxy for in the nervous system — power, visibility, and separation — and why each one creates a different kind of ceiling
- How silence around money in a family of origin programs people just as deeply as open conflict would have
- The story of a client who could sell anything inside a corporate role and couldn’t sell at all in her own business — and what was actually happening underneath
- Why intellectual understanding of these patterns isn’t enough to shift them, and why Farya, with 23 years of clinical experience, still had to do this work in her own body
- A reflection to sit with, not to fix, that reveals exactly where the ceiling lives
About The Method
If what Farya described in this episode is the work you’ve been looking for, the work that goes underneath strategy, underneath mindset, underneath even nervous system regulation, The Method is opening for its next cohort.
The Method is Farya’s signature 12-week group programme. Four layers of deep, structured work designed to change the architecture underneath income, visibility, and leadership — so the nervous system can hold what capability has already earned the right to receive.
- Find out if The Method is right for you: Book a private 20-minute Breakthrough Conversation with Farya
CONNECT WITH FARYA:
Subscribe and leave a review to help more cycle-breakers discover From Trauma to CEO.
By Farya Barlas
The advice has been everywhere for years. Charge your worth. Know your value. Just raise your prices. And for a certain kind of individual, capable, intelligent, already successful on paper, none of it lands. The pricing stays the same. The contraction stays the same. The private question stays the same: why can’t I do the thing I know I should be able to do.
In this episode, Farya reframes the entire conversation and explains why the standard advice isn’t just incomplete. It’s actively making the problem worse.
Because the thing stopping most capable people from earning more, receiving more, and holding more isn’t a strategy problem. It isn’t a confidence problem.
It’s not self-sabotage. It’s inherited programming, running in the body below the level of conscious thought.
In this episode, Farya explores:
- Why the charge your worth conversation locates the problem in the wrong place — and turns one issue into two
- What a financial set point actually is, and how to recognise it
- The three things money is really a proxy for in the nervous system — power, visibility, and separation — and why each one creates a different kind of ceiling
- How silence around money in a family of origin programs people just as deeply as open conflict would have
- The story of a client who could sell anything inside a corporate role and couldn’t sell at all in her own business — and what was actually happening underneath
- Why intellectual understanding of these patterns isn’t enough to shift them, and why Farya, with 23 years of clinical experience, still had to do this work in her own body
- A reflection to sit with, not to fix, that reveals exactly where the ceiling lives
About The Method
If what Farya described in this episode is the work you’ve been looking for, the work that goes underneath strategy, underneath mindset, underneath even nervous system regulation, The Method is opening for its next cohort.
The Method is Farya’s signature 12-week group programme. Four layers of deep, structured work designed to change the architecture underneath income, visibility, and leadership — so the nervous system can hold what capability has already earned the right to receive.
- Find out if The Method is right for you: Book a private 20-minute Breakthrough Conversation with Farya
CONNECT WITH FARYA:
Subscribe and leave a review to help more cycle-breakers discover From Trauma to CEO.