If you want to scale your coaching business to six or seven figures, your self-talk is one of your biggest growth levers. In this video, we break down the most powerful phrase in identity-based mindset work: “I am.” You’ll learn how to use affirmations the right way so they actually change your decisions, your habits, and your income.

We also reveal three words that silently sabotage your coaching business: “can’t,” “try,” and “busy.” These kill sales, destroy consistency, and keep you stuck in self-doubt. You’ll learn how to reframe them (including the one-word switch that instantly puts you back in control) and how we hold clients accountable to language that drives confidence and momentum.

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