Bee to Bee: A B2B Marketing Podcast

Your Marketing Foundations Matter

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In this episode, Issa and Mae discuss the marketing fundamentals you need to put in place before launching new marketing campaigns. Discover the three key steps you should take to establish a solid marketing foundation.

Listen now to hear:

  • Step 1: Articulating your Value Proposition (01:40)
  • Discover how Mae and Issa put together Beeline’s Unique Selling Proposition (02:40)
  • Preparing your Elevator Pitch (08:30)
  • Step 2: Building your Brand Identity (10:53)
  • Take a closer look at your website (15:27)
  • Step 3: Mapping out your Customer Journey (18:38)
  • Putting together your content plan (25:44)
  • Engaging your customers, even after sales (27:28)

    • Do you need help putting together your company’s marketing foundation? Book a consultation with us here!

    Links and Resources:

    • For the latest B2B Marketing Content, resources, tips, and tricks, visit our website: www.beeline.com.ph
    • To listen to our first B2B episode on empathy, click here (add URL)
    • To schedule a consultation, click here: https://calendly.com/chinggay/30mins
    • To send us any feedback, comments, and suggestions, click here: [email protected]
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      Bee to Bee: A B2B Marketing PodcastBy Beeline Now Consulting Services, Inc.