Between Over and Next

Your Next Big Thing: Tips for Exploring, Discovering, and Launching

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In this episode, Holli and Robert discuss the process of bringing your vision to reality and making your next big thing happen. Dive into the lively conversation where they tackle the journey from ideation to actualization. This episode is infused with the energy and expertise of a couple who have not only thrived through myriad entrepreneurial endeavors but are also passionate about guiding others on the path to their happiest life at every age.

They offer tips for exploring, discovering, developing, and launching new ideas, whether it’s a career change, a passion project, or starting a business. With their own experiences and success stories, they inspire listeners to trust in their abilities, stay persistent, and minimize fear. Learn how to identify your interests, create a plan, build a strong brand, and stay determined throughout the journey. Tune in to the full episode to gain a wealth of knowledge from Holli and Robert as they illuminate the path from concept to creation with personal anecdotes, practical advice, and indispensable strategies.

In This Episode

0:00 Empowering Life Transitions and Entrepreneurial Journeys

5:25 Turning Passions Into Entrepreneurial Success Stories
8:44 Adapting to Change in Professional Landscapes
11:08 Harnessing Passion and Expertise to Ignite Business Ideas
14:05 Turning Personal Passions Into Profitable Businesses
15:38 Leveraging Public Conversations to Inspire Business Ideas
16:47 Turning Big Ideas Into Achievable Tasks With Project Management Tools
18:21 Crafting a Timeless Brand Identity and Logo
21:51 The Evolution and Longevity of Evergreen Podcast Content
22:47 Harnessing AI and Online Platforms for Branding and Design
25:03 Strategies for Leading in Technology and Innovation
29:19 Embracing Challenges and Celebrating Milestones in Entrepreneurship
32:16 Turning Passion Into Success With Determination and Innovation
34:56 Fostering Connection Through Insightful Conversations

Key Takeaways
  • Bringing your vision to life begins with identifying your passions and mastering the art of brainstorming to shape your idea into a viable plan.
  • Develop a unique selling proposition (USP) and build a strong brand identity through compelling logos, memorable taglines, and consistent brand voice and tone.
  • Employ SMART goals as a framework for actionable steps that are Specific, Measurable, Achievable, Relevant, and Time-bound.
  • Surround yourself with a supportive network to provide guidance, feedback, and encouragement throughout the process of executing your idea.
  • Adaptability and resilience are key. Embrace challenges and changes along the way, and stay determined to see your vision come to fruition.
    • Holli & Robert Quotes
    • “The intersection of passion and expertise is where the best ideas start.” 
    • “Every pivot is an opportunity for growth and development, and you have to trust in your abilities.”
    • “Be curious about what your next big thing could be. You don’t have to figure it out this second, but look for the patterns where you have a unique perspective or skillset.”
    • “If you can tie that excitement to what you do in life, then you’ll go into each day with that excitement and that enthusiasm.”
    • You have to know when to refine, to reroute, to pivot, and that’s how you’ll persevere.”
    • “With the right approach and a determined spirit, your next big thing is just around the corner.”
      • Mentioned in Episode 19
      • View Unique Brand Logos on Holli & Robert’s About Us Page
      • Stacy Lewis – designer Absolute Video logo
      • Wedding Podcast Network – How To Listen
      • Ilene Segal – designer WPN logo
      • Vicky Barone – Wedding Podcast Network website designer
      • Apple iPod History
      • SMART Goals – University of California: A How-To Guide
      • Answer the Public (Resource for gauging public interest and problems) 
      • Notion (Project management tool)
      • Project Management Tools
      • Canva (Design tool)
      • Canva Magic-Write Online AI Text Generator
      • Fiverr and Upwork (Freelance services platforms)
      • Kickstarter
      • J.K. Rowling
        • Between Over & Next Podcast Episodes Mentioned
        • Episode 14 with Jill Frechtman
        • Episode 13 with David Noonan
        • Episode 18 with Holli & Robert

          • Follow Holli & Robert

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