Learn how to craft a standout resume, optimise LinkedIn, and position yourself for the role you truly want.

More than six months after this conversation which was back in late 2023 Pam and Jason worked together at Arrow Executive for over 12 months. Pam is not only an expert in her field but also a great friend, and we to collaborate again on special projects in the future.

In this episode, Jason reconnects with Pam Foster, an expert in career storytelling and transition. Pam shares her journey from a decade-long corporate career to founding Career Styler, where she helps professionals craft compelling resumes, optimise LinkedIn profiles, and navigate career changes, especially for those at a crossroads in their 40s and beyond.

Pam discusses:

• The art of resume writing: Why two pages, a strong elevator pitch, and quantified results matter.
• LinkedIn strategies: Building authentic connections with recruiters through personalised outreach.
• Career transitions: Inspiring stories, including a health and safety professional who became a vet nurse.
• Redundancy support: How companies can go beyond payouts to truly empower employees during change.
• Personal branding tips: Using taglines and keywords to stand out in competitive markets.

Key takeaway: Your career story is your brand. Make it authentic, outcome-driven, and memorable.

Chapter / Key Topic Timeline

• 01:01 – Introduction
  Jason welcomes Pam Foster and shares how they first connected.
• 01:46 – Pam’s Expertise
  Resume writing, LinkedIn profile optimisation, interview coaching, and career transitions.
• 02:26 – Career Styler Journey
  Pam’s shift from corporate to entrepreneurship and her mission to help professionals.
• 03:07 – LinkedIn & Branding
  Why LinkedIn matters and how Pam helps clients create authentic stories.
• 03:42 – Supporting Companies During Change
  Helping organisations manage redundancies with empathy and career support.
• 05:21 – Inspiring Career Transition Story
  From health and safety to vet nursing, finding alignment with passion.
• 07:05 – Resume Essentials
  Two-page rule, elevator pitch, and quantified results.
• 08:33 – Photo or No Photo?
  Regional differences and exceptions for board roles.
• 09:01 – Impactful Work Experience
  Crafting bullet points that showcase results, not tasks.
• 10:39 – Confidentiality & References
  Handling sensitive data and whether to include referees.
• 12:19 – Personal Branding Tagline
  Hooking recruiters with a memorable statement.
• 13:18 – Leveraging LinkedIn for Job Search
  Building relationships with recruiters through personalised outreach.
• 14:09 – Pam’s Process
  Three-step approach: career journey tool, deep-dive branding session, and marketing tools.
• 15:19 – Closing Thoughts
  Jason recommends Pam’s services and reflects on her impact.