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Most podcasters think growth is a content problem—better scripts, better gear, better edits. But the real reason your podcast isn’t growing is simpler (and harder): it’s a belonging problem. People don’t just want information, they want identity. Information gets saved… but identity gets lived. In this episode, you’ll learn how to build a podcast community and create a tribe centered around who your audience is becoming—so your show becomes “sticky,” your listeners become raving fans, and your brand earns real loyalty. We break down how identity signaling works, why community beats content in the AI era, and how network effects like mastermind thinking, engagement, testimonials, and FOMO can accelerate podcast growth. You’ll also learn why many creators burn out doing everything solo—and what roles (visionary, producer/integrator, editor, distribution) create leverage so your podcast can scale like a real business.
Learn more about your ad choices. Visit megaphone.fm/adchoices
By Tim HollowayMost podcasters think growth is a content problem—better scripts, better gear, better edits. But the real reason your podcast isn’t growing is simpler (and harder): it’s a belonging problem. People don’t just want information, they want identity. Information gets saved… but identity gets lived. In this episode, you’ll learn how to build a podcast community and create a tribe centered around who your audience is becoming—so your show becomes “sticky,” your listeners become raving fans, and your brand earns real loyalty. We break down how identity signaling works, why community beats content in the AI era, and how network effects like mastermind thinking, engagement, testimonials, and FOMO can accelerate podcast growth. You’ll also learn why many creators burn out doing everything solo—and what roles (visionary, producer/integrator, editor, distribution) create leverage so your podcast can scale like a real business.
Learn more about your ad choices. Visit megaphone.fm/adchoices