How to use YouTube Ads to grow your Small Business with Aleric Heck. Aleric shares his inspirational entrepreneurial journey, and an introduction to YouTube advertisement to help you grow your small business (starting at 17:17). Show notes page: https://www.thehowofbusiness.com/492-aleric-heck-youtube-ads/ Aleric is a YouTube Ads Expert and the Founder of AdOutreach. He has been on YouTube for over 12 Years, first growing a YouTube Channel to over 500,000+ Subscribers. Over the last 7 Years, Aleric has taught thousands of entrepreneurs and business owners how to grow and scale their business using laser-targeted YouTube Ads. Henry Lopez is the host of The How of Business podcast – helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, resources and trusted service partners for small business owners and entrepreneurs at our website https://TheHowOfBusiness.com  

492 – YouTube Ads with Aleric Heck

The How of Business - how to start, run and grow a small business - is a weekly show for aspiring Entrepreneurs and existing Small Business Owners. If you are looking for actionable advice, tips and techniques on how to start (including launching or buying your first small business), run and grow your small business, this is the podcast for you! In each episode we either discuss a business topic, or interview an existing small business owner or business service provider. The How of Business is hosted by Henry Lopez who shares the knowledge and experience he has acquired over his corporate and entrepreneurial careers.

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Transforming the laundry industry with Daniel Feliciano, CEO of Clotheslyne. Show Notes Page:  https://www.thehowofbusiness.com/521-daniel-feliciano-transforming-laundry/   Daniel shares his inspiring entrepreneur journey and his experience with launching and growing Clotheslyne.  Clotheslyne is transforming the laundry industry through a unique, app-based two-sided marketplace. Their mission is to simplify laundry chores by connecting customers with local gig workers for convenient, reliable service.  “Your Laundry. Done, folded, delivered.”  Daniel Feliciano is the CEO of Clotheslyne - Clotheslyne a pioneering gig economy company offering on-demand laundry service in 9 states and growing.  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website  https://TheHowOfBusiness.com

521: Transforming the Laundry Industry with Daniel Feliciano

Buy or sell a small business through the BizBuySell Marketplace, with Bob House. Show Notes Page:  https://www.thehowofbusiness.com/520-bob-house-biz-buy-sell/  Bob shares his unique perspectives on how you can buy or sell a small business through an online marketplace like BizBuySell.com.  Robert A. House is the President of Business for Sale. He joined the company in 2012 and leads CoStar Group’s business for sale marketplace websites including BizBuySell.com, BizQuest.com and FindaFranchise.com. These websites represent the largest database of business for sale listings in the country.  BizBuySell.com offers the internet's largest business-for-sale marketplace, with approximately 65,000 business for sale listings annually available in the U.S., Canada, and Worldwide. Buyer resources include free valuation, buyer workbooks and business search capabilities. Seller resources include free valuation, business listing tools, and 3 listing categories.  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website  https://TheHowOfBusiness.com

520: BizBuySell Marketplace with Bob House

How to tap into hidden wisdom by asking the people around you, leading to smarter decisions, more creative solutions, and deeper relationships with guest Jeff Wetzler. Show Notes Page:  https://www.thehowofbusiness.com/519-jeff-wetzler-tap-into-wisdom/  Learn how the insights you need, to make smarter decisions, develop more creative solutions, faster improvements, and deeper connections, are hidden in plain sight. The insights we need live in the heads and hearts of people right around you. Yet too often, people don’t tell you what you most need to hear.  Jeff Wetzler has been on a quarter-century quest to transform learning opportunities. Blending a unique set of leadership experiences in the fields of business and education, he’s pursued this quest as a management consultant to the world’s top corporations, as a learning facilitator for leaders around the world, as Chief Learning Officer at Teach For America, and most recently, as co-CEO of Transcend, a nationally recognized innovation organization.  Jeff is the author of the new book “Ask: Tap Into the Hidden Wisdom of People Around You for Unexpected Breakthroughs In Leadership and Life.”  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website  https://TheHowOfBusiness.com

519: Tap Into Hidden Wisdom with Jeff Wetzler

How to buy an HVAC (Heating, Ventilation, and Air Conditioning) Business with business broker Patrick Lange. Show Notes Page:  https://www.thehowofbusiness.com/518-buying-hvac-business/  Patrick Lange is back on the show to share the latest in HVAC business ownership opportunities. He helps people buy and sell heating and air companies.  According to the Air Conditioning Contractors of America (ACCA): The U.S. HVAC services market is predicted to grow to $35.8 billion by 2030. This growth is partly fueled by the demand for energy efficiency, and booming construction.  Patrick Lange with Business Modification Group specializes in the sale and acquisition of heating and air companies. Patrick has been an entrepreneur his entire life buying, growing, and selling businesses in multiple industries, including owning a residential heating and air company.  Patrick is considered an expert in the field of business brokerage, having earned multiple awards for transactions and dollar volume of business sold.  Patrick decided several years ago to focus exclusively on heating and air companies after seeing a need for someone with specific knowledge of the industry as well as the ability to market these businesses in an effective manner to help his clients achieve predictable results. Since he made that transition, he has sold more heating and air companies than any other broker.  In addition to facilitating the sale of heating and air companies, Patrick also provides valuations for those who are interested in learning the current value of their business in the market as well as strategies to increase the potential selling price..  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website  https://TheHowOfBusiness.com

518: Buying an HVAC Business with Patrick Lange

Hiring front-line workers, the staff who work directly with your customers, clients, patients or other consumers of your services or products, with recruiting and HR expert Thad Price. Show Notes Page:  https://www.thehowofbusiness.com/517-thad-price-hiring-workers/  Thad shares his experience, insights and best practices on how to hire essential front line workers for your small business.  Thad Price is CEO of Austin-based ReadySetHire and Talroo. ReadySetHire is the new product for small-to-medium sized businesses, franchisees, and recruiters seeking to hire frontline and essential workers. It’s powered by Talroo, the multi-award-winning talent matching platform for enterprises designed for sourcing essential and hourly workers.  Thad has more than 20 years of experience in the online recruitment and job search industry, is a recognized thought leader in the HR and talent acquisition space, and he genuinely believes that there is no industry that plays a more integral role in the economy.  This episode is hosted by Henry Lopez. The How of Business podcast focuses on helping you start, run and grow your small business. The How of Business is a top-rated podcast for small business and entrepreneurs. Find the best podcast, small business coaching, resources and trusted service partners for small business owners and entrepreneurs at our website  https://TheHowOfBusiness.com

492 – YouTube Ads with Aleric Heck

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