In this results driven session, Anastazja (Nastia) Debowska, YouTube growth strategist and former Head of Health, Learning and Sustainability Creators for the UK and Ireland, reveals how podcasters can grow their audience organically on YouTube without ad spend. With nearly six years at YouTube and a track record that includes 16 million views on a single video and 348 percent podcast growth after one consultation, Nastia is trusted by creators and brands including Vogue.

She explains how to work with the YouTube algorithm so your content gets actively recommended, and shares proven tactics for increasing discovery, click through and watch time. You will learn how to design eye catching thumbnails and titles that attract new viewers, and how to use YouTube Shorts and clips as powerful growth tools.

Key Takeaways

• The factors that make YouTube recommend your content to new viewers
• How strong visuals and first impressions impact growth
• Practical ways to repurpose podcast content for maximum reach
• This session gives you the tools to turn YouTube into a powerful driver of discovery and long term audience growth for your podcast.

This podcast is brought to you by Audiotrain, AudioUK’s training platform for the UK podcasting and audio industry. Built around Creative, Business, and Technical skills, every session is led by top professionals and packed with practical insights. Funded by the BBC, Audiotrain is helping close skills gaps and grow the next generation of creators. Access the platform at audiotrain.co.uk.

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