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Neil Patel is one of the leading digital marketers in the world. His media company NP Digital has over 1,000 employees and work out of 28 different countries. Neil has built his YouTube channel to over 1.5 million subscribers, his LinkedIn to over 800,000 followers and so much more. Today he sits down with Richard to discuss everything from SEO on YouTube, how to start a channel in 2026 and the biggest mistakes people make when marketing their content.

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Guests Socials

YouTube: https://www.youtube.com/@neilpatel/featured

LinkedIn: https://www.linkedin.com/in/neilkpatel/

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Follow me on Twitter: https://x.com/richard_YTS

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Chapters

00:00 Intro

00:44 Who Is Neil Patel

01:34 What’s Changed in Content

02:54 How Neil Creates Content

04:08 How People Create Great Content

05:45 How To Compete With AI

07:06 Platform Conversions

08:50 Personal vs Corporate Brand

13:20 Biggest Brand Mistakes

15:22 How To Build The Best Team

16:37 SEO On YouTube

17:17 SEO Optimizations on YouTube

18:54 When YouTube Was Easy

20:22 How To Market Your YouTube

21:52 The Trap Marketers Fall Into

24:32 How To Start Content in 2026