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Yuzu - Match Group's New Dating & Social App for the Asian Community
On this episode of The GDI Podcast, we're delighted to be joined by Cindy Lim, Head of Brand at Yuzu.
This new Match Group platform fosters dating & social connections among the Asian community. Cindy explains the origins of the app, and highlights features that will resonate with this target demographic.
She also shares how the platform is raising awareness in its early stages, working with relevant influencers and tastemakers to build the hype around Yuzu.
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By The GDI & Social Discovery Podcast
5
11 ratings
On this episode of The GDI Podcast, we're delighted to be joined by Cindy Lim, Head of Brand at Yuzu.
This new Match Group platform fosters dating & social connections among the Asian community. Cindy explains the origins of the app, and highlights features that will resonate with this target demographic.
She also shares how the platform is raising awareness in its early stages, working with relevant influencers and tastemakers to build the hype around Yuzu.