In this video, I chat with Alex and Barbara, two inspiring new e-commerce entrepreneurs who joined my BBA program with zero experience in e-commerce. Within just a few weeks, they scaled to $1,200 in sales, overcoming challenges like Facebook account bans and finding their winning formula with advertorials and strategic marketing. We dive into their background, mindset shifts, and approach to direct response marketing, and how they’ve leveraged our community’s guidance to accelerate their success. Drop any questions for them, and tune in for insights that could help you on your own e-commerce journey!