Not That Kind of CEO - business for female entrepreneurs

Zone of Genius: The Shortcut Mompreneurs Need But Rarely Take


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You’ve probably heard the term Zone of Genius tossed around… but are you actually working in it? Or are you stuck doing everything else — the things that leave you drained, second-guessing, and wondering if you’re even cut out for this?

In this episode of the FENNE Podcast, I’m unpacking the Zone of Genius framework and explaining why it’s more than just a feel-good concept — it’s a game-changing strategy for mompreneurs who want to stop spinning their wheels and start building real momentum.

You’ll hear:

  • What your Zone of Genius actually is (and how to know when you’re in it)
  • Why staying in your Zone of Excellence might be the real trap
  • How to spot the difference between a strength and a soul match
  • The one question that tells you whether to delegate or do it yourself
  • Why doing what comes easy is NOT cheating — it’s the whole point


Whether you’re juggling babies and business, or just feel like you’ve lost your spark, this episode will help you reclaim your energy and fall in love with your business again.

  • How to recognize your own Zone of Genius
  • The science behind flow and why it matters
  • The 4-zone model explained in real-life, mompreneur terms
  • Why your genius might be hiding in your blind spot


🔗 Resources & Links

📘 Book: The Big Leap by Gay Hendricks

Join the priority list for my upcoming group program

📲 Come say hi on Instagram @ayladenhartog

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Not That Kind of CEO - business for female entrepreneursBy Ayla den Hartog