In order to build your brand, Diane says you need to be active on six social media sites- learn which ones, and how to utilize them in the right way. She also discusses the advantages of getting involved with professional associations.

As you'll hear, Diane's book is aimed at students, but has information everyone can use. She also talks about how to develop a resume that will stand out to recruiters and hiring managers, and how to use Linkedin to your advantage.

Diane discusses the importance of branding yourself, especially recent college grads entering the work force. She shares the seven steps to start building your brand