In this episode of the Results-Based Marketing Podcast, Simon Cryer shares unconventional marketing tactics that have helped his clients and family stand out from the competition. He highlights the power of creating a distinctive offer to escape the "sea of sameness" and boost revenue. Tune in for innovative strategies to elevate your marketing and dominate your industry.



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Timestamps:

00:00:00 - Introduction

00:01:00 - The Importance of a Standalone Offer

00:02:00 - Case Study: $100,000 Home Value Offer

00:04:00 - Gamifying the Offer for Trust

00:05:00 - Funding the Prize: Insurance and Odds

00:06:00 - Linking Brand Trust with Telstra

00:07:00 - Another Successful Campaign: Free Holiday Offer

00:08:00 - The Impact of Unconventional Offers on Business

00:09:00 - Conclusion: The Power of Irresistible Offers