Making Conversations about Influencer Marketing count!

Influencing and marketing expert Nat Schooler joins Wendy as they chat about how important it is to produce strategic content online. Nat spends his time podcasting, writing, and driving across foreign continents for fun. However, their conversations quickly turn to the importance of building relationships with the people you want to work with. Nat places trust as the highest asset everyone should nurture.

Nat is considered a social media influencer in marketing and has a great business approach.

Nat explains this pivotal moment with such clarity you can smell the soap and understand quickly why he was influenced to be driven with it…

You can connect with Nat here where he's more than happy to start conversations.

https://www.linkedin.com/in/nathanielschooler/

Check out his resources and

https://natschooler.com/

FULL TRANSCRIPT OF EPISODE 

Making Conversations Count – Episode 2

Wendy Harris & Nat Schooler

November 5th 2020

 

Timestamps

00:00:00: Introduction

00:01:45: Importance of content relevance

00:04:22: Building an audience through relationships

00:08:12: Conversations lead to useful introductions

00:09:38: Nat’s pivotal moment

00:13:59: The joy of following your path

00:16:05: Developing the skills you need

00:18:05: Final thoughts

 

Wendy Harris: Welcome to Making Conversations Count, the podcast where business leaders come and share their pivotal moments to help aspiring entrepreneurs with their stories.  Today on the show, I have Nat Schooler.  Hello, Nat, thanks for joining us.

Nat Schooler: Hello, Wendy, it’s very nice of you to invite me.

Wendy Harris: So, Nat, tell everybody what you do and how we first met.

Nat Schooler: Well, my major focus is around influencing and marketing.  So, I’m the Principal Consultant at The Influencer Marketing Company and we run a series, loads of different podcast shows.  We mainly deal with technology businesses, software-as-a-service businesses, to create market exposure, understanding and presence.  I do a bit of writing as well and I do a lot of podcasting.

Wendy Harris: I know that you are very active on social.  That’s kind of where we met really, wasn’t it, through mutual friends online, and you have a very conversational style.  So, I was naturally drawn to what you were chatting about on the different platforms on LinkedIn and I particularly like your Facebook, I have to say.  That’s where you get to see the real Nat, I think?

Nat Schooler: Yeah, it’s quite funny, my Facebook; I forgot you were on there!  Oh dear!

Wendy Harris: I am who I am, wherever I am, whatever the platform.  I really don’t stick to any kind of protocol.  LinkedIn is the business platform, but still I think people need to know who you are and I think that’s where what you are putting out there, in terms of conversational content, is what attracts people, and that’s the influence...