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#003 with Mark Dandy, Influencer led, Social First Marketing Agent
In this series Ian Shepherd interviews key players in the world of social media, influencer marketing and eCommerce to understand the dramatic impact they are having on the retail industry around the world.
In this episode Ian interviews Mark Dandy, founder of Captivate Influence, an influencer led social first marketing agency.
Mark and Ian discuss the power of influencers for brands and retailers, and how they've played a key part in the success of fast fashion brands like I Saw It First. They also discuss how brands and retailers should think about marketing on social media in this time of uncertainty brought about by the Coronavirus.
You can find and contact Mark on LinkedIn.
Influencing Retail is a new podcast series by Ian Shepherd, CEO and Founder of The Social Store. Please visit www.thesocialstore.co to find out more about what they do.
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By Ian ShepherdIn this series Ian Shepherd interviews key players in the world of social media, influencer marketing and eCommerce to understand the dramatic impact they are having on the retail industry around the world.
In this episode Ian interviews Mark Dandy, founder of Captivate Influence, an influencer led social first marketing agency.
Mark and Ian discuss the power of influencers for brands and retailers, and how they've played a key part in the success of fast fashion brands like I Saw It First. They also discuss how brands and retailers should think about marketing on social media in this time of uncertainty brought about by the Coronavirus.
You can find and contact Mark on LinkedIn.
Influencing Retail is a new podcast series by Ian Shepherd, CEO and Founder of The Social Store. Please visit www.thesocialstore.co to find out more about what they do.