The Hidden Hustle: #004 - Building a Family Legacy - Jo Nauman

In this episode of The Hidden Hustle, Jo Nauman from Xtreme Roofing and Siding shares the story behind the family-owned business in Urbandale, Iowa. Jo discusses the business's origins, challenges, and successes since its founding in 1998. She highlights the significance of quality and customer satisfaction, the role of their unique 'Kilroy was here' logo, and the importance of thorough research before starting a business. Jo also talks about working with family, expanding into commercial jobs, and future hopes for the company's legacy. Listeners can gain insights into the roofing and siding industry, emerging technologies, and tips for aspiring business owners.

00:00 Introduction to The Hidden Hustle

00:55 Jo Newman's Backstory and Business Beginnings

02:14 Challenges and Triumphs of a Family Business

03:42 The Story Behind the Kilroy Logo

05:44 Commercial Expansion and Quality Assurance

07:16 Project Process and Customer Satisfaction

09:26 Handling Unexpected Challenges

16:17 Storm Chasing and Industry Insights

18:57 Emerging Technologies in Roofing

23:15 Future Goals and Legacy

25:22 Memorable Customer Stories

26:06 Conclusion and Contact Information

How to contact Xtreme Roofing and Siding:

• Website: https://www.xtremeroofingandsiding.com/
• Facebook: https://www.facebook.com/xtremeroofingandsidingllc
• Phone: (515) 276-9794
• Email: [email protected]

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