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In this episode of Promotion Playbook, host Pascal Wieder delves into the critical factors that can lead to disappointing merchandise outcomes. He outlines key signs of a bad merch supplier, including a lack of transparent pricing and the use of non-professional design tools like Canva, which can result in low-quality prints. Pascal emphasizes the importance of selecting the right printing methods and suppliers to avoid costly mistakes and ensure high-quality results. Listeners will learn how to identify common pitfalls, such as discrepancies between approved samples and final products, and gain insights on how to effectively elevate their brand through promotional products.

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Timestamps:

00:00:00 - Introduction

00:01:02 - Common Issues with Merch Samples

00:01:34 - The Importance of Fine Print

00:02:16 - File Formats for Quality Printing

00:03:10 - Production Time and Material Quality

00:03:42 - Color Accuracy Matters

00:04:34 - Tailoring Merch for Specific Events

00:05:05 - Understanding Printing Methods

00:05:36 - The Proofing Process

00:06:08 - Choosing the Right Supplier

00:06:40 - Identifying Red Flags in Suppliers