“I enjoy making clothes, it doesn’t really feel like a job” - Olly Simpson.

In this week’s episode of the 'The Smart Hustle’ we sit down with Olly Simpson, founder of fashion brand PBYOJS. Olly is a textiles student at the London College of Fashion, who previously practised as a photographer for his side hustle. When lockdown ground his business to a halt, he decided to put his textile skills to good use and set up his own clothing brand.

Olly’s range of custom and unique screen-printed pieces hit the mainstream when Quavo personally requested (and was later pictured in) a pair of Olly’s flamboyant jeans. We ask Olly what it felt like to see Quavo’s stylist slide into his DM’s, whilst we also hear why he prefers being his own boss over having to schedule his time around events and photoshoots.