Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll continue our chat about SEO, continuing on to the final two buckets; content for SEO and off-page SEO, or digital PR. We’ll also chat about other important aspects of a great SEO program; keyword, competitor and audience research, solidifying brand messages, developing a strategy and monitoring, evaluation and analysis. Grab the free SEO guide at hiatusstudios.co/seoguide Grab your Quick Sticks Website SEO Health Check at hiatusstudios.co/quickseo