Unearth Your Herd

Unearth Your Herd

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Unearth Your Herd episodes

  • 014 - 10 Types of Content To ‘Hero’

    Unearth Your Herd is the marketing podcast for small business owners. In this episode, we'll chat about 10 types of content that you can ‘hero’—meaning, that one type of content that you can focus the bulk of your energy into and can structure your content marketing around. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.

    Want to discover your perfect hero content type? Take the FREE quiz at hiatusstudios.co/quiz

    24 min
  • 013 - Hero Content | What Is it and Why Is it Important?

    Unearth Your Herd is the marketing podcast for small business owners. In this episode, we'll chat about hero content; what is it, why is it important to adopt this content marketing method and how it all fits into the bigger picture of your content marketing. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.

    Want to discover your perfect hero content type? Take the FREE quiz at hiatusstudios.co/quiz

    20 min
  • 012 - Podcasting | 5 Lessons Learnt from My First 3 Months Podcasting

    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about the lessons learnt from producing podcast episodes for 3 months. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd.

    Want to discover your perfect hero content type? Take the FREE quiz at hiatusstudios.co/quiz

    19 min
  • 011 - Social Media 101 | 8 Ways Savvy Small Businesses Use Social Media
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about social media marketing, specifically looking at 8 Ways Savvy Small Businesses Use Social Media. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
    25 min
  • 010 - Social Media 101 | What’s the Difference Between Using Social Media and Social Media Marketing?
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about social media marketing, specifically looking into the difference between using social media and marketing with social media. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
    15 min
  • 009 - Email Marketing 101 | 6 Reasons Why Email Marketing Is Important for Small Businesses
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about email marketing, including six reasons why email marketing is important for small businesses. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
    21 min
  • 008 - Email Marketing 101 | What Is Email Marketing?
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about email marketing, including basic definitions and terms, so that you can start to consider whether trying email marketing might be right for your business. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
    19 min
  • 007 - Websites | 8 Important Website Considerations For Effective Content Marketing
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about 8 important website considerations for effective content marketing, as well as three important things to do before you build, restructure or revamp your website. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations, and how to identify and share the unique and beautiful parts of yourself and your business, to grow and nurture your own community, your herd. Grab the free SEO guide at hiatusstudios.co/seoguide
    29 min
  • 006 - Search Engine Optimisation 101 | Content & Off-page SEO
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll continue our chat about SEO, continuing on to the final two buckets; content for SEO and off-page SEO, or digital PR. We’ll also chat about other important aspects of a great SEO program; keyword, competitor and audience research, solidifying brand messages, developing a strategy and monitoring, evaluation and analysis. Grab the free SEO guide at hiatusstudios.co/seoguide Grab your Quick Sticks Website SEO Health Check at hiatusstudios.co/quickseo
    12 min
  • 005 - Search Engine Optimisation 101 | On-Page + Technical SEO
    Unearth Your Herd is the marketing podcast for Australian small business owners. In this episode, we'll chat about SEO, starting off with a definition of SEO, then we’ll chat about how SEO fits into the bigger picture of your marketing program, and then after that we’ll dive into the first 2 buckets of SEO; on-page SEO and technical SEO. Next episode, well cover the final two buckets; content for SEO and off-page SEO, or digital PR. Grab the free SEO guide at hiatusstudios.co/seoguide Join the waitlist for the new service, the Quick Sticks Website SEO Health Check at hiatusstudios.co/quickseo
    17 min

About Unearth Your Herd

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Unearth Your Herd is the marketing podcast for Australian small business owners. Join Ellie from Hiatus Studios, as she teaches you how to spark meaningful conversations by using content marketing,…