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In this episode of The Marketing Factory podcast, host Marissa dives into the critical topic of choosing a marketing agency that delivers results. Drawing on her extensive experience as a founder and award-winning marketer, Marissa discusses the importance of ensuring a good relationship between your team and the marketing agency you select. She emphasizes that it’s essential to consider who in your business will be working with the agency and to ensure they mesh well with the agency's team. Additionally, Marissa shares insights on the significance of selecting an agency based on the location of your target audience. If you've ever had a challenging experience with marketing, you're not alone—this episode aims to equip you with the strategies you need to make informed decisions and achieve impactful results for your business.

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Timestamps:

00:00:00 - Choosing the Right Marketing Agency

00:01:02 - Understanding the Importance of Relationships

00:02:27 - Identifying Your Needs and Specialties

00:05:03 - Evaluating Agency Experience and Success

00:08:35 - The Importance of Location in Marketing

00:10:00 - Trial Periods: Testing the Waters

00:10:41 - What Makes The Marketing Factory Different

00:11:25 - Key Takeaways and Final Thoughts

00:11:56 - Closing Remarks and Call to Action