<p>What the heck is a Lead Magnet? What about a Tripwire? This episode I'll be talking about how any business can make more by adding just a couple steps to their sales cycle. It starts with a lead magnet and ends with follow up and back end. Don't just think about the main thing you sell. Tune in to find out the cycle.</p>

What the heck is a Lead Magnet? What about a Tripwire? This episode I'll be talking about how any business can make more by adding just a couple steps to their sales cycle. It starts with a lead magnet and ends with follow up and back end. Don't just think about the main thing you sell. Tune in to find out the cycle.

008 - The Online Sales Cycle Explained

Midweeek Marketing is a twice-weekly podcast produced by Timothy Black. Each episode you'll discover ways to improve your online marketing, whether you're a small business owner trying to figure out this whole intermnet marketing thing, or someone looking to start a digital agency helping small businesses AKA "offline marketing." Tim will show you the best ways to reach new clients, improve costs, how to sell services and how to talk to past customers so they continue to buy from you. We have a LOT to cover so new episodes go up every Tuesday and Thursday. But don't worry, it's short and to the point. Each episode is only about 15 minutes. We'll be talking about everything from Facebook Ads to Website creation to SEO, PPC, email marketing and even how to generate new leads from social media platforms like Twitter, LinkedIn, Pinterest, Instagram, Snapchat, Busker and more. In an ever changing digital marketing landscape, Midweek Marketing is your source for all the latest online marketing news.

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008 - The Online Sales Cycle Explained

008 - The Online Sales Cycle Explained