Why is comedy Rachael Kay Alber’s go-to tool for communicating with her audience about marketing and branding? Find out as I sit down with Rachael from RKA Ink, the one woman SNL of biz TV.

 

Rachael is the owner and founder of RKA Ink, her branding, website and marketing design studio. She is also the creator and personality on Awkward Marketing, a business comedy show helping entrepreneurs make epic brands online through storytelling.

 

In this episode, Rachael dives into the success of Awkward Marketing, why “done” is the new “perfect”, and how to get the biggest bang for your time investment.

 

Tune in to learn how to:

• Build a process for creating ongoing content and keeping yourself accountable
• Use the power of video to communicate with your audience
• Leverage feedback and analytics to understand what content speaks to your audience

 

Connect with Rachael at rkaink.com and subscribe to Awkward Marketing at awkwardmarketing.com.