REBUILDING YOUR WEBSITE: Now that we are at the start of a new year this is a good time to think about how your website runs and if it's time to rebuild it.

- REDESIGNING FROM SCRATCH: If you like the platform you are using, then don't redesign the website from scratch.  You have no way of knowing if your new design will convert as well as your old design.

- ALSO: WHAT GOES INTO A REDESIGN; MOVING TO A DIFFERENT PLATFORM; TECHNICAL PITFALLS; OPEN SOURCE VS PROPRIETARY