Small businesses thrive on the connections they make to their customers and clients. Your business is no different. One of the best and most effective tools at your disposal is utilizing social videos to find new customers. When there are many other hats to wear as a business owner, why is social video worth the time to do? And how can you get started creating videos that connect with your ideal customer?

In this episode, business owner and coach Dave Krygier, and entrepreneur and video producer Rachel Bastarache Bogan discuss the realities that no matter what industry your business is in or what customer you serve, creating videos for social platforms is integral to your business growth.

RESOURCES:

Secrets of the Tiny Store: secretsofthetinystore.net 

Video Creation Help: renegadedigitalpost.com/videoforbusiness 

SHOW NOTES/TIMESTAMPS:

00:00 Episode Start and Introduction

00:52 Customer Connections Created Through Video

03:48 Creating Community

07:37 “But I don’t like social media!”

11:30 The Desire for Social Proof

16:04 Getting Started

20:53 A Little Help from AI

25:25 Connections Create Scale

26:40 Close