Cultural Differences & Cultural Diversity in International Business

011: Paul Wait on the Importance of Culture in Corporate Travel


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In this episode I Interview Paul Wait.

Paul wait is CEO of the Guild of Travel Management Companies (GTMC) which represents 80% of business travel in the United Kingdom alone

Paul talks about his time in Scotland, his time at American Express (27 years!), and his time heading the sales teams at Virgin Atlantic. He is one of the rare top managers that really understands the strategic importance of managing and understanding cultural differences.
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Cultural Differences & Cultural Diversity in International BusinessBy Chris Smit: International Business Expert | Cultural Differences | Diversity Expert & Peter van der Lende: leading business developer

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