In this episode of The Disruptionist, Jess Singh delves into the importance of understanding marketing lingo. Whether you're new to marketing or looking to refresh your knowledge, this episode is for you. Jess emphasizes how knowing the right terms helps in effective communication within your team or with external partners.

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Timestamps

00:00:00 - Introduction

00:00:31 - Welcome to The Disruptionist

00:00:42 - Importance of Marketing Terms

00:01:13 - Why Understanding Marketing is Crucial

00:02:17 - Defining Marketing

00:02:39 - Simplistic Definition of Marketing

00:03:10 - Understanding Brand

00:03:41 - Target Audience Explained

00:04:35 - Marketing Campaigns