In this episode, we break down what actually drives someone to make a purchase — and it’s deeper than just price or product. From emotions and urgency to trust and timing, we explore the real psychological triggers behind buying behavior. If you’ve ever wondered why some content converts and some doesn’t, or why people click but don’t buy, this episode will shift how you approach your marketing and messaging.

If you're interested in attending the Marketing & Sales Bootcamp mentioned in this episode, click here to learn more: https://boutiqueacademy.samcart.com/products/marketing-sales-bootcamp?coupon=early100

Ready for the Next Step?

If you’re serious about running your boutique and taking it to the next level, the best way to move forward is inside E-Commerce Profit Plan.

Inside EPP, I’ll show you exactly how to build a profitable and sustainable business.

🚀 Learn more about E-commerce Profit Plan: https://hq.jancechartae.com/epp-all-access