Commerce Innovators

020: Using AI To Stop Returns Fraud in Its Tracks with CEO of Freeing Returns Barbara Jones-Brown


Listen Later

Join me as we sit down with the inspiring Barbara Jones-Brown, CEO and founder of Freeing Returns, a Salesforce partner with a mission to save retailers a whopping half a trillion dollars in loss prevention. Listen to her story, from serving in the USA Military to receiving funding from the Serena Williams Venture Fund and her twenty-year journey in the retail tech sector. Discover how Freeing Returns uses AI on Salesforce's order management system to combat returns fraud, a growing problem costing retailers dearly.

In our engaging conversation, we explore Barbara's journey to becoming a Salesforce partner and how this relationship has empowered her team. Listen to how Freeing Returns' cloud-based application is putting money back into the hands of retailers and providing total retail loss solutions, profit optimization, and data analytics. 

Listen as Barbara shares customer success stories and the biggest lessons she's learned as a solo founder. From the retail industry to smart cities and energy sectors, learn how Freeing Returns' technology is making a difference.

Show Highlights:

  • Freeing Returns uses Salesforce's order management system and AI technology to identify fraudulent returns and personalize the return process.
  • Barbara’s experience as a solo founder, the importance of trusting her team, and the lessons she has learned along the way.
  • Reducing returns fraud in e-commerce, partnering with Salesforce and Serena Williams, addressing returns fraud with Salesforce OMS, and fraud prevention with personalized returns.
  • Barbara’s insights on the importance of trusting the team around you and leveraging their feedback to grow as a leader and better serve clients.

Resources:

LinkedIN: https://www.linkedin.com/company/72139657/admin/ Twitter: https://twitter.com/freeingreturns/status/1461424978436378624?lang=en Instagram: https://www.instagram.com/freeing.returns/

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

***

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

 

...more
View all episodesView all episodes
Download on the App Store

Commerce InnovatorsBy Salesforce Commerce Cloud

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

38 ratings


More shows like Commerce Innovators

View all
The Ben Shapiro Show by The Daily Wire

The Ben Shapiro Show

155,630 Listeners

Pivot by New York Magazine

Pivot

9,541 Listeners

The Daily by The New York Times

The Daily

112,500 Listeners

Crime Junkie by audiochuck

Crime Junkie

367,876 Listeners

All-In with Chamath, Jason, Sacks & Friedberg by All-In Podcast, LLC

All-In with Chamath, Jason, Sacks & Friedberg

9,634 Listeners

The Watson Weekend by RMW Commerce

The Watson Weekend

2 Listeners

Retailgentic by Scot Wingo

Retailgentic

4 Listeners