The Content Toolbox

022 - How To Define the Ideal Customer Profile and Attract Them with Your Brand Story


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We start the episode talking about the ideal customer profile and how you can attract the right clients and repel the wrong ones by focusing on being real and vulnerable in your origin story – then how to use that brand story to find more customers.

We review how to grow your email list from Facebook groups and how to share those stories on YouTube in a different way. Chantelle shares ideas to attract and keep more customers online, using the CARE method and how important it is to go for your dreams now – stop waiting and start living your life to the fullest right now.

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The Content ToolboxBy Jenn Neal

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