Brandon Straza founded American Option Insurance in 2011 after spending over a decade in both the financial services and insurance industries. He was born in Decatur, Illinois, where he attended Millikin University, graduating in 2000 with a degree in business finance.

When Brandon’s not running American Option Insurance, he’s engineering several other projects and spending time with his wife, Angela, their son Liam, and their goldendoodle, Veil Olivia. They’re active in the community and their neighborhood.

On This Episode:

• Brandon reflects on being told by a teacher that he would never amount to much.
• Learn how Brandon developed the idea that he didn’t want to work for someone.
• Hear helpful tips for building strong relationships with customers.
• Brandon explains the genesis of “The Naked Agent.”

Key Takeaways:

1. Learn all the ways people say no so you can find a reason to make them say yes.
2. Listen to tone and watch facial expressions.
3. Find a positive emotional connection with your prospects.

Tweetable Quotes:

• “The word ‘no’ is such a driving force.”
• “When people have experiences, you should always take advantage of learning from them.”

Brandon Straza

• https://www.americanoig.com/
• https://podcasts.apple.com/us/podcast/the-mastermind-effect/id1524511812