In EP024 of Sushi Fridays The Podcast, Eva Chan, Co-Founder of Launch Pop, shares her brand-building method, Signal Testing, and her entrepreneurship journey, including what it’s like being a Canadian living and working in Los Angeles.

Takeaways:

• Building community to build a brand
• Funding options beyond traditional VC routes
• A founder's 'why' influences the brand's mission and decisions
• Founder storytelling for building trust
• How cultural diversity in Toronto shaped Eva's perspective as an entrepreneur

Connect with Andrea:

⁠LinkedIn⁠:⁠ https://www.linkedin.com/in/andreapascual⁠

Fashion Brand IG @andreapascual.co:⁠ ⁠https://www.instagram.com/andreapascual.co⁠⁠⁠

⁠Sushi Fridays IG @sushifridayspod⁠:⁠

⁠https://www.instagram.com/sushifridayspod⁠⁠

Connect with Eva:

IG @echandesigns: ⁠https://www.instagram.com/echandesigns

IG @launch_pop: https://www.instagram.com/launch_pop

Website: https://www.launchpop.com

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